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CRM Manager

Welcome, welcome! We’re Attest: a market and brand intelligence scale-up. Our mission is simple: to ensure that data is put at the heart of decision-making.

We’re spearheaded by a bunch of awesome individuals, and our guess is that you’re pretty awesome, too. We’re chuffed that you’ve taken the first step to becoming an Attester by expressing an interest in who we are and what we do.

At Attest, we’ve simplified the exercise of gathering consumer intelligence so that our customers can spend more time understanding and actioning the results; making meaningful decisions faster and more often to grow their businesses.

We’re looking for a CRM manager with experience in Salesforce and Pardot. This is an amazing role for someone who is looking to thrive in a fast growing company and take ownership of building the strategy and execution of a best in class CRM programme.

In your first six to twelve months, you’ll be creating and managing the CRM strategy and develop end to end customer journeys using Salesforce and Pardot. As CRM Manager you’ll be responsible for the development and delivery of the commercial CRM communications program and creating customer journeys with focus on nurturing people through the marketing and sales funnel.

What you’ll be doing

  • Creating and sending all email marketing programmes e.g. lead nurture, event signup flows, guide downloads, customer segment automations
  • Producing well-designed, HTML emails with clear messaging and calls to action.
  • Identifying, creating and optimising our customer segmentation and email automations.
  • Working with our demand generation and sales team to devise content to nurture inbound leads through the marketing and sales funnel.
  • Working with our product marketing, content and events teams, to maximise the performance of their assets in the customer flow.
  • Testing campaigns to improve conversion levels including the implementation of an A/B testing programme across all email marketing programmes adjusting content and layout to improve conversion.
  • Devising and owning the CRM metrics and regularly reporting against agreed metrics, sharing actionable insights with key stakeholders.

Who you are

  • Organised, able to meet deadlines, and with strong project management skills
  • Strong creativity and problem solving skills, with the ability to think ‘outside of the box’ when faced with challenges.
  • Analytical and commercially aware with a strong understanding of CRM metrics (Open Rate, CTR, CPL, ROI, ARR etc...)
  • Motivated, enthusiastic and willing to take the initiative to drive performance.
  • Excellent interpersonal and communication skills to collaborate within and across teams.

What you’ll bring to Attest

  • Experience of CRM/Marketing Automation role e.g. data management, customer journey workflows, audience segmentation.
  • Hands-on Salesforce / Pardot experience is essential.
  • Experience in producing HTML emails according to email deliverability guidelines and email marketing best practices.
  • Previous experience in a B2B software as a service environment is a plus, as you’ll be working closely with both marketing and sales teams to drive prospects through to conversion.
  • Excellent analytical skills, including experience of conducting data analysis and CRM reporting.
  • Accuracy and a strong attention to detail.
  • Email content writing experience is a big plus.

What we’ll offer in return

Our benefits and perks are designed with a focus on the wellbeing, engagement, and growth of our Attesters.

  • A competitive salary that fairly recognises your experience and potential;
  • High-quality Equipment – whether you prefer a Macbook or a Windows machine, we’ll invest a sizable amount (over £2K) to provide you with the right tools and set-up to help you do your best work;
  • 25 days paid holiday – we care about our team’s wellbeing, so we make sure you have time to fully switch off, rest, and recharge;
  • Flexible working hours and working from home –  whether you have parental responsibilities, just need some headspace, or have a parcel being delivered, we’ll support you in making your work and personal life a manageable blend;
  • £900 Growth & Development budget to spend on the resources and tools that will help you grow in your role and achieve your career goals;
  • 10% adventure time to invest in charitable activities, your growth and development, and/or side projects for Attest;
  • Weekly team lunch – a team who eats together, works hard together, and stays together, right? We order in lunch every week, but also acknowledge those who are less fortunate than ourselves: for every meal we order, our supplier donates a meal in support of the Akshaya Patra Foundation;
  • Fully-paid sick days – Mental health and physical health are treated equally at Attest. Whether you’ve been knocked out with the flu, are having an operation, or need some time off to manage anxiety, stress or depression, for example, we encourage all our Attesters to rest up and come back when they’re feeling more like themselves;
  • A values-led working environment that encourages putting people first, honesty, curiosity and leadership.

About our people and culture

Attest is a place where you’re encouraged to bring every part of you needed to do your best work; every part of you needed to build strong, meaningful and long-lasting relationships with your fellow Attesters, our clients and partners.

We champion our people in their entirety. With our team of Attesters, we take a human-first approach, optimising for joy and adventure, ingrained in everything we do.

We’re a flat, friendly, non-hierarchical team, and value putting people (our team, clients and consumers) first; honesty, curiosity, empowerment and leadership are core to our team working style.

Decisions are made with careful and quick consideration at Attest, to support fast and efficient growth.

 

About Attest

Great companies put consumers and data at the heart of every decision. Attest makes that simple and open for anyone at every business, continuously, at global scale.

We call it Scalable Intelligence. Through our platform, hundreds of companies of all sizes connect to networks of 100 million consumers across 80 different countries, to learn, grow and innovate better every day.

Clients like Unilever, Fever-Tree, EE, Publicis and Twitter rely on Attest to learn more about their consumers, markets and competitors. They use Attest to develop new products, test creatives, measure their brand, gain real-time feedback on trends and make better decisions, faster.

We’re backed by leading VCs, including Oxford Capital and Episode 1 (investors behind LoveFilm, Zoopla, Betfair, Shazam, CarWow and many other greats), plus several high-powered amazing Angel investors.

Diversity statement

Diversity matters, and we celebrate it at Attest! We’re building an inclusive place to work where everyone feels they belong. We see you and you’re welcome here. Attest doesn’t discriminate on the basis of any protected characteristic including race, religion or belief, gender or gender reassignment, age, sexual orientation, marital status, or disability.

We want to give everyone the opportunity to showcase their best selves during the interview process and beyond. Do let us know if there are any adjustments you’d like to make to ensure it’s more inclusive – we’re learning too, so we’re more than happy to adapt and accommodate where possible.   

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What we Offer

  • Very competitive salary & incentives

    That recognise your experience & potential. We actively want to invest in you, your growth, and your future.

  • 25 days paid holiday, flexible working hours

    Plus regular team events & drinks (on the house), and an equipment budget to spend on anything you like or need.

  • 10% adventure time

    To invest in charitable events, or side projects for Attest. A values-led working environment that encourages putting people first, honesty, curiosity and leadership.

  • £900 Growth & Development budget

    To spend on the resources and tools that will help you grow in your role and achieve your career goals.

Culture

Attest is a place where you’re encouraged to bring every part of you needed to do your best work; every part of you needed to build strong, meaningful and long-lasting relationships with your fellow Attesters, our clients and partners.

We champion our people in their entirety. With our team of Attesters, we take a human-first approach, optimising for joy and adventure, ingrained in everything we do.

We’re a flat, friendly, non-hierarchical team, and value putting people (our team, clients and consumers) first; honesty, curiosity, empowerment and leadership are core to our team working style.

Decisions are made with careful and quick consideration at Attest, to support fast and efficient growth.

 

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